Soft Baits

The YUM Lizard is the ultimate finesse lizard. It has everything an angler needs to fool big, finicky bass -- curly legs that create motion and a long curly tail that pushes a lot of water. Tough, durable plastic holds up to multiple fish, yet remains sof

The Craw Papi is durable, yet velvety soft to the touch. It has one of the most realistic shapes of any slim profile crawfish imitation. The natural, oversized pinchers, are filled with action. Because the Craw Papi features a solid tail, it makes a gr

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving

FEATURES:
• Premium Soft Plastic
• Double Dipped
• Great Tail Action
• Packaged 4/Bag with Header Card

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest-to-c

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving

DESCRIPTION
Enhance any lure with the water-soluble PowerBait Attractant. Available for the most popular fish species and 2 oz or 8 oz bottles.

FEATURES
Enhances ordinary lures or live bait with PowerBait scent and flavor
Water-soluble liquid attrac

DESCRIPTION
Enhance any lure with the water-soluble PowerBait Attractant. Available for the most popular fish species and 2 oz or 8 oz bottles.

FEATURES
Enhances ordinary lures or live bait with PowerBait scent and flavor
Water-soluble liquid attrac

Specifications

A crawfish is to a bass what a steak is to a cowboy - the ultimate meal. The YUM CrawBug is nature re-created. The bait is designed with three-dimensional features never before seen in a soft plastic bait. Amazingly realistic detail,