Soft Plastics

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

The standard to which all other bass tubes are measured, the YUM Tube is specifically designed for targeting bass on beds or any other time of year. The tough tube is more effective at pulling big bass out of thick brush than other tubes and more monster

Berkley PowerBait The Champ Swimmer

Easy-to-rig with hook rigging channel and exit hole indicated on body.
Phthalate-free body.
6 per pack.

GT360 Bodies feature a toe-in boot tail design that ensures incredible action at every speed.

Model SBB35 (3-1/2") fits 360GT Jig Model SJG35 (

Designed by pro angler Skeet Reese, the Berkley® PowerBait® Ca$h Out features a rudder style tail which causes more action on the fall. Its profile mimics baitfish and other natural forage for all season versatility. Its belly texture kicks up dirt and si

Unique segmented body for more vibration and swimming action
More surface area for better scent dispersion
Lifelike body/color detail and 3D red eyes
Exclusive PowerBait scent and flavor

Berkley PowerBait makes novice anglers good and good anglers g

Ribbontail design swims naturally on the fall with twitches and short hops
Soft but firm texture irresistible to fish
Ideal for fishing all your favorite lakes, rivers and streams

Berkley PowerBait makes novice anglers good and good anglers great!Ber

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

The PowerBait® Agent E is the latest creation from Bassmaster Classic® and MLF Bass Pro Tour Champion Edwin Evers! The bottom dwelling Agent E swimbait has an ultra-low center of gravity and skids along the bottom to imitate lifelike bottom dwelling prey.