Soft Baits

Big time upgrade of a proven bait
Three sizes to cover all your tube needs
Innovative colors plus scent and flavor

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresisti

Floating Trout Bait disperses advanced scent and flavorenhancers
Crystalina glitter reflects light and increases visibility
Berkley PowerBait makes novice anglers good and good anglers great!Berkley scientists have spent over 25 years perfecting

Berkley PowerBait makes novice anglers good and good anglers great!Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving

Introducing the Berkley Gulp! Alive Recharge Liquid, your opportunity to harness Berkley's renowned bait attractant and rejuvenate your favorite baits!

With this recharge container, you can breathe new life into your Berkley soft plastics infused with

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 25 years perfecting an irresistible scent and flavor - the exclusive PowerBait formula. Fish love PowerBait so much they hold on 18 times longer, giving

The “Spinner Rig” tipped with live crawlers has long been one of the top techniques used by anglers to put more Walleyes in the boat. The Gulp! Alive!® SR Crawler was developed in cooperation with Korey Sprengle, THE top walleye pro on crawler harness tec

Look no further, these tubes make a great addition to anyone tackle box!

The Ribbontail worm is your basic curlytail with a difference. The curl is longer than most, providing more swimming action in motion that other similar worms, and the solid body takes the abuse of multiple bass without tearing.

The YUM Lizard is the ultimate finesse lizard. It has everything an angler needs to fool big, finicky bass -- curly legs that create motion and a long curly tail that pushes a lot of water. Tough, durable plastic holds up to multiple fish, yet remains sof