Lures

Crafted with premium components and an ingenious design, the VMC Ned Rig Jig is the ultimate Ned head for tempting timid bass in tough conditions. Outfitted with a chemically sharpened light wire hook forged from Vanadium steel, the VMC Ned Rig Jig featur

PK Products continues to raise the bar on producing unique and functional fishing products. The PK Vortex Jr is a smaller painted metal blade attached to a wire and beads with a slow death style hook. The unique wire blade and wire attachment creates vi

Unique frantic bait action is deadly on walleyes. Rig with a half crawler or IMPULSE® Jig Crawler and troll at high speeds to quickly find and catch open-water walleyes. Also an excellent option for trolling over and through grass, or behind a Slick Stick

There is just something about the Original Fergie Special Jiggin' Spoon's seductive fall, combined with the rattle of faceted glass beads against the brass clacker assembly that has established a reputation for this bait as a big fish bait and tournament

Based on a 3D Scan of a real perch with perfect details and Photo Chrome skin print and added DNA scent! The perch is in periods the main prey for Big pike and these super realistic lures will be deadly! The paddle tail make the lure rock seductively and

A super realistic Baby Pike imitation loaded with innovative features! Unparalleled 3D Scanned details will fool even the most vary predator fish and ensure you brutal attacks. The Paddle tail will give the lure an incredible lively and rocking action wit

The ReelBait Flasher Jig is the first and only neutral balanced jig on the market. This unique head shape, hook placement, and tail assembly all combine to make this the ultimate jig.

It will not roll over, it hangs horizontally, it acts as a stand up

A “totally weedless” crawfish flippin’ jig developed to muster out Big Bass & Pike

• Features sleek bullet head, thumping Buck-Shot® Rattle Claws, & weedless brush guard

Built to pluck hefty bass and northern pike from thick cover. Tip with soft-pl

Specifications

The Heddon Zara Spook invented the walk-the-dog retrieve more than 50 years ago, and despite being copied literally hundreds of times during the past decade, the Zara is still the king of topwater fishing. The Zara Spook is just the ri