Collection

Northland Stand-Up Fireball

The Moonshine Shiver Minnow exhibits a realistic darting action when jigged vertically. Moonshine's quality paint glows bright for extended periods of time. Great for open water or ice fishing.

New and improved FireLine® is smoother, tougher, and more sensitive! 8-strand fused technology provides unmatched abrasion resistance making it 5X's tougher than conventional braided lines. It has a smoother, more supple feel for a longer casting FireLine

Berkley Fusion19™ hooks are for everyone, from the novice to the avid angler. The Swimbait Jig Head features an ultra-realistic look and feel with a custom 40-degree pull point for optimal tracking and natural presentation for swimbaits and other soft pla

PK Ridge Rattl’r is our version of the perfect rattle bait. We took our Ridgeline crank bait and modified the shape slightly while adding more weight to the front of the lure.

The heavier weight forward design helps the angler know where the lure is a

Representing the rich rod building history of Fenwick, the Fenwick® Eagle® rod series features proven Classic Fenwick Actions for targeting nearly any species. Built from 24-Ton graphite and with the accumulated knowledge of seventy years of tinkering and

Ulterra’s Auto Stow/Deploy and Power Trim has been helping anglers make more out of their days on the water for years. Now this easy to use motor has been completely re-imagined to handle even tougher abuse. You can stow, deploy and trim Ulterra from the

The MTN Man Ice Live imaging pole system is engineered to endure the harsh winter climate while providing numerous safe guards to help protect your Live Imaging transducer. The through pole wiring provides a clean solution for the transducer cables as wel

The Google Eye Jig is the combination of sight and soundto trigger more bites in all water types! It’s ShockwaveRattle System has been designed to call fish in and trigger a bite. The Google Eye Jig can be rigged with your favorite Kalin's plastics, or wi