The 2B Genesis Series offers exceptional performance at an affordable price. This rod series uses precision engineered materials to create a perfectly balanced and extremely sensitive fishing tool. Rod actions crafted by Gregg & Paul Thorne are matched wi
The classic performance bassin' stick, backed by more than 70 years of expertise in top-line rod making. The Fenwick® Elite Bass Casting Rod has been completely rebuilt to cover your favorite techniques. A hybrid blend of 36-ton and 30-ton graphite, bonde
Must-have for any fisherman the Rapala Jaw spreader is available in 8" size. This handy little tool helps you keep a fish's mouth open so you can easily remove hooks with out the dangers of getting bit.
Gulp! Alive! baits offer the best alternative to live bait ever produced. The baits are soaked in the powerful attractant to catch more fish. Put the bait back in the bucket to ReCharge its effectiveness. You don't have to deal with the hassle of live bai
With the RAM® Tough-Track™, flat surface mounting possibilities are nearly endless for ATVs, cars, combines, motorboats, tractors, trucks, and more. The black anodized aluminum version of the RAM® Tough-Track™ can be drilled to any flat surface and is des
This stylish Berkley® sunglass is fitted with optical quality, scratch resistant polarized lenses to reduce glare and provide 100% UVA and 100% UVB blockage .
The large version of the RAM® Torque™ handlebar mounting base features a 1" B size RAM® rubber ball and is compatible with rails 1 1/8” to 1 1/2" in diameter. Sizing inserts are included to provide a tight fit while also protecting the mounting surface. T
