Shimano Socorro SW spinning reels have the true durability to tackle nearly anything in the salt. Equipped with long-lasting HAGANE Gear, the Socorro reels give anglers the strength and confidence for both inshore and offshore action. X-Ship technology of
The Berkley Lightning Rod has helped anglers Catch More Fish™ for generations. Now constructed with 24-Ton Multi- Modulus graphite, the carbon composite blank is lightweight, sensitive, and durable.
Built to outperform any other bladed jig, the Berkley Slobberknocker combines innovative design and proven Berkley features in one fish catching package. Through exhaustive acoustic and vibrational studies, the Slobberknocker packs a punch where it matter
The storied history of the Shimano Sahara continues in 2022 with the introduction of the Sahara FJ series of spinning reels. Designed for entry and experienced anglers alike, the Sahara series incorporates Shimano’s HAGANE Gear for increased durability wi
From shallow pencil reeds and eelgrass to deeper hydrilla lines, the Golden Shiner Swimbaits are designed for the shallow water fisheries, where giant Bass often chase this elusive baitfish. With two sizes and a medium-slow sink rate, these swimbaits will
The YUM Lizard is the ultimate finesse lizard. It has everything an angler needs to fool big, finicky bass -- curly legs that create motion and a long curly tail that pushes a lot of water. Tough, durable plastic holds up to multiple fish, yet remains sof
