Lipless Crankbaits

The Red Eyed Shad has become the standard bearer lipless crankbait on the pro tour. Designed by Strike Kings National Pro-Staff, the Red Eye Shad has incredible action and features some awesome paint jobs, premium hooks, 3D eyes and free floating rattles

The original lipless crankbait still catches plenty of fish, and here’s why: Cotton Cordell got it right the first time. This legendary lipless crank is easier to work in shallow weeds, rips free of aquatic vegetation and wobbles on the drop. What else ca

Tall, skinny body shape
Distinctive loud BB rattle
Lipless design
Hard vibrating action
VMC® Black Nickel Hooks
Textured Scale Body

The unique design of the Slab Rap® allows it to be fished in a number of ways. Weight forward design enables a rock

Tall, Skinny Body Shape
Distinctive Loud BB Rattle System
Lipless Design
Hard Vibrating Action
Long-Casting
VMC® Black Nickel Hooks
Textured Scale Body

The Rippin’ Rap features a lipless, tall body profile designed to crank, swim and rip. Hard vi

From shallow pencil reeds and eelgrass to deeper hydrilla lines, the Golden Shiner Swimbaits are designed for the shallow water fisheries, where giant Bass often chase this elusive baitfish. With two sizes and a medium-slow sink rate, these swimbaits will

The LIVETARGET Yellow Perch Rattlebait is the ultimate searching tool. Its loud, harmonic rattle can be heard chiming from well below the surface, attracting all freshwater game fish. It’s strategically designed to have a realistic Yellow Perch profile wi

A Brand new ice jigging bait from Acme! Small 1 1/4" profile makes it a lethal weapon for jigging walleyes through the ice. Unique Stub nosed shape generates erratic darting action when ripped up.