Collection

Do you ever wonder how deep your bait is, or how far behind your boat you are trolling your favorite lure, or even how far than explosive cast went? Well wonder no more! Introducing a new metered-line called Depth-Hunter from PowerPro. 

There are 4-col

The “Spinner Rig” tipped with live crawlers has long been one of the top techniques used by anglers to put more Walleyes in the boat. The Gulp! Alive!® SR Crawler was developed in cooperation with Korey Sprengle, THE top walleye pro on crawler harness tec

The REED-RUNNER® is a premium quality spinnerbait type of fishing tackle, and simply a fish catch’n machine for Big Bass & Northern Pike. Tournament anglers say it’s one of the finest spinnerbaits on the market today to trigger strikes from lethargic, ina

For years anglers have been using vertical jigging lures like the Northland Puppet Minnow® as casting lures with great success. Finally, they have a tool designed just for the job. The Pitchin’ Puppet features a lead frame with an over-molded resin exteri

Our newest bait, the Reef Stalker is the loudest and most technologically designed lure Reef Runner has ever made. Scott Stecher, part of our Acme Design Team, created this lure with a unique "rail & rattle" multiple rattle sound chamber. Our proven true

Load up your tackle box with this unique deep diving rattling minnow stick bait. Features incredible action, unlike your traditional side-to-side action, the Reef Stalker Jr has an erratic and confused action that triggers all gamefish to strike injured-l

This mid-running crankbait is available in three sizes with varying diving depths. The #5 dives 5’ to 12’; the #7 dives 8’ to 16’; and the #8 dives 14’ to 21’. All are formed of balsa through the unique Heat Compression Molding (HCM) process and feature a

Lindy's Polo Fleece pullover is great for brisk boat rides or cool temperatures in the fall and winter.

Quickly, easily and accurately measures fish up to 36 inches long. Perfect for measuring slot limit catches, culling, tournaments and catch-and-release fishing. Rigid, 36-inch aluminum backer board attaches to any boat or may be used as portable measuring