Products

The Matrixx gets a tasty garnish! Accentuated dot patterns and accented with pearlescent tape. Flaw-free silver plating, and hand painted details along with engraved life-like fish pattern. Super-sharp Black-Nickel VMC® hooks are long-standing features of

Smooth, fish-fighting performance at an even smoother price. That’s the winning blueprint behind the all-new Quantum Strategy™ spinning reel. This super-responsive, lightweight composite reel offers the silky smooth retrieves and drag performance found in

The ION® Turbo Blades are designed to cut quickly, efficiently, and smoothly, meaning more holes in less time—without the jarring breakthrough. Re-drill old holes with ease, without getting stuck at the bottom of the hole.

Fluoro Premier Fluorocarbon Leader – Double Structure for Incredible Strength and Softness, Smaller Diameter, Low Memory. Perfect Shock Leader

Seaguar Fluoro Premier provides a smaller diameter and is made using our exclusive double-structure process t

Specifically designed for casting for catfish from banks, shores, and dams, the Ugly Stik® Catfish Special Rods feature legendary Ugly Tech™ construction for guaranteed strength and sensitivity. The one-piece Ugly Tuff™ guides and inserts and Clear Tip® d

Experience better-than-ever Abu Garcia engineering for MAXimum performance with the Abu Garcia Max X baitcast combo. This combo features a custom designed reel seat with integrated polymer comfort grip, for ultimate comfort, 4+1 bearing system for ultimat

The PowerBait MaxScent line of baits releases a super-charged scent field attracting fish in a way never before seen. This all-new material is perfect for finesse presentations with ultra-realistic texture and natural matte colors to fool the hardest-to-c

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft bait!

Crafted with premium components and an ingenious design, the VMC Ned Rig Jig is the ultimate Ned head for tempting timid bass in tough conditions. Outfitted with a chemically sharpened light wire hook forged from Vanadium steel, the VMC Ned Rig Jig featur