Hard Baits

The Bandit Walleye Deep dives all the way to 27 feet and trolls even deeper than that. Walleye, zander and other predator fish love this slender minnow jerkbait. Measuring 4-3/4-inches and weighing 5/8-ounce, the Bandit Walleye Deep is a go-to fishing lur

This unique, innovative lure is designed to attract fish from a distance with its angled mirrors that create bright flashing, with vibrant color options and a built-in rail & rattle sound chamber. The slower fall allows the flash mirrors to shimmer and sh

Don't be left behind! Stock up now on the hottest walleye baits going, at a great price. The Berkley Scented Flicker Shad® Pro Pack gives you 3 identical hardbaits in top colors, each with a patent-pending Scent+ Pocket designed to accept a dose of Gulp!®

PK Ridge Rattl’r is our version of the perfect rattle bait. We took our Ridgeline crank bait and modified the shape slightly while adding more weight to the front of the lure.

The heavier weight forward design helps the angler know where the lure is a

Wide Swimming Action
Suspending
Rhythmic Rattle
VMC® Black Nickel Hooks
Hand Tuned & Tank Tested

A plastic, jointed version of the legendary Shad Rap that sends out a “distressed-minnow” signal loud and clear. Slightly exaggerated action converts o

Product Description

Internally weighted rattle chamber emits sonic vibration and sonars
Flat-head design for tight wiggling action
Designed for vertical jigging or cast & retrieve

Rip your way to more panfish, perch, pike, walleyes and

The Bandit Generator features two glow stick insertion points that allow the body to illuminate and glow. This added light source calls out to gamefish from extraordinary distances, creating irresistible flash and glow that triggers massive strikes.

Classic Rapala® Action
Balsa Wood Construction
Diving Lip Design
Natural Baitfish Profile
VMC® Black Nickel Hooks
Hand-Tuned & Tank Tested

The Shad Rap is equally effective whether cast or trolled and is designed to be fished from ultraslow speeds

The Gold Miner quickly dives to depths of 30 feet. Made from durable plastic construction, the Gold Miner features a distinct rattle and a wide tail action to entice fish to bite in a variety of conditions. Troll it slow or fast, the Gold Miner is ready t