Products

Original molds & components
Original patterns & colors
Classic wide, wobbling action
Premium VMC® hooks

You have to go to where the fish are, and this bait can. When those walleye are deep this is your bait. It has all the features of the original T

Suspending/Neutral Buoyancy
Long-Casting
Loud Rattles
Runs Straight and True
Cast or Troll
Premium VMC® Black Nickel Hooks
Three Superior Finish Styles
Hand Tuned & Tank Tested

Perfectly balanced, the Husky Jerk can be cast or trolled at any spe

Size, profile, and dive depth imitate real shad
Jointed construction for maximum rattle and roll action
Features a slow rise
Individually tank tested
Equipped with sharp Fusion19™ hooks

The Flicker Shad® jointed models feature

Proven shape with great action on slow retrieve
Great on jigs, dropshots and plain hooks
Expand your strike zone with Gulp! scent dispersion

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp!

Pro designed
Size, profile, and dive depth imitate real shad
Weighttransfer for bullet-like casts
Individually tank tested
Equipped with sharp Fusion19™ hooks

Berkley® has worked with the Pros to design multiple sizes of Flicker

A PROFESSIONAL GRADE, 100% FLUOROCARBON LEADER MATERIAL
Nearly Invisible - Similar refractive index as water so fish can't see it
Optimal Impact Strength - Proprietary 100% PVDF formula specially processed for the ultimate in impact strength

​Pokey's Tackle t-shirts are perfect for everything from outdoor adventures to everyday play. Whether your little one is heading out on a family fishing trip, biking around the neighborhood, or just relaxing at home, this tee keeps them cool and comfy all

Long sleeve hooded polyester sun shirts, provides excellent UV protection, helps form a barrier against the sun. Polyester fabric is fast drying with good air permeability, which can be quickly absorbed and dried.
Great for any outdoor activity such as

Polyester short sleeve sun shirts, provides excellent UV protection, helps form a barrier against the sun.  Polyester fabric is fast drying with good air permeability, which can be quickly absorbed and dried.

Great for any outdoor activity such as fish