Collection

The ICE HELIX 7 CHIRP GPS G4 will not only help you catch the fish, it will help you find where to catch them. Take advantage of outstanding features like Dual Spectrum CHIRP Sonar with 3/4" target separation, CHIRP Interference Rejection, built-in GPS wi

ICx Ice Rods feature a 1-pcs 24-ton carbon rod blank construction. Orange colored rod tip for improved bite visibility and are backed by a limited 1-year warranty.

The Ribbon Leech Flutter Spoon takes after the ever-popular Leech Flutter Spoon. The Ribbon Leech still has the Leech Spoon's fluttering action, but the spoon is a thinner cut, which causes the spoon to fall down the water column at a much slower speed th

Plain and simple, the Katana Big Fish Rods are built to battle the biggest and toughest fish in any body of water. The solid graphite rod blank has the strength to handle the fish but is lightweight enough for anglers not to get tired holding a rod all da

A super realistic Baby Pike imitation loaded with innovative features! Unparalleled 3D Scanned details will fool even the most vary predator fish and ensure you brutal attacks. The Paddle tail will give the lure an incredible lively and rocking action wit

Ugly won't quit. Ugly Stik® Elite rods feature premium cork handles, Ugly Tech™ construction, Ugly Tuff™ guides, and the Ugly Stik® Clear Tip® design for the legendary toughness you've come to expect from Ugly Stik®. Paired with a graphite spinning reel w

Pairing Pflueger® Trion® reels with Fenwick® HMG® Ice rods, Trion® Fenwick® HMG® Ice Spinning Combos offer features and performance that will impress over and over again. Fenwick's rich heritage as a premiere rod builder connects tradition with modern com

Based on a 3D scan of a real baby pike with perfect details, Photo Chrome skin print and added DNA scent! The small pike profile is exceptional of drawing a strike from the largest fish in the waterway. The lure swims with the most realistic S-curve actio

We don't normally think of a moose as quiet and warm, but this one most definitely is. The Moose Quilt 1/4-Zip Jacket is a fantastic mid or outer layer constructed from innovative grid fleece, with a quilted, insulated yoke. And when you're not stomping t