Collection

Minnow Profile
Balanced Design
Environmental Zinc Weighted
UV, Glow & Standard Colors
Single Reversed Hooks
Center Treble & Eyelet

WH Series

Tough Resin Composition
Bright Attractor Colors
Pupil Tip

A minnow profile bait, the Jigging Rap s

11 stainless steel HPCR™ bearings + 1 roller bearing
AMGearing™ system
Computer optimized gear design
Carbon Matrix™ drag system
IM-C6™ body design
C6 carbon rotor
Rocket line management™ 
Rocket spool lip design™
Compact bent carbon handle
K-Clu

Hand wound, nylon coated stainless steel wire
Features super strong,wire-over-wire, #7 size Cross-Lok® snaps
Smooth #2 size rotating ballbearing swivel
An exceptionally secure, strong leader
Black only

When it comes to terminal

Wide Swimming Action
Suspending
Rhythmic Rattle
VMC® Black Nickel Hooks
Hand Tuned & Tank Tested

A plastic, jointed version of the legendary Shad Rap that sends out a “distressed-minnow” signal loud and clear. Slightly exaggerated action converts o

Unique Wobble
Rattling & Suspending
Long-Casting
Premium VMC® Black Nickel Hooks
Hand-Tuned & Tank-Tested

Plastic version of the original Shad Rap is a little heavier for easier casts in wind. Slightly different “wobble” with a cadence-type rattle

Each bait has a natural presentation in action, scent, and taste
Replaces live Minnows for durable, long lasting results
Expand your strike zone with Gulp! scent dispersion than plastic baits
Assortment includes 3" Minnows in Emerald Shiner, Pumpkinsee

Each bait has a natural presentation in action, scent, and taste
Replaces live Minnows for durable, long lasting results
Expand your strike zone with Gulp! scent dispersion

Gulp! Alive! baits offer the best alternative to live bait ever produced. The

Looks, tastes and feels real
Stores in tackle box
Expand your strike zone with Gulp! scent dispersion

The extreme scent dispersion of Gulp! expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft ba

Lifelike imitation of a nightcrawler pinched in half
Non-floating version great under a bobber or on spinner rigs or split shot rigs
Available in a convenient resealable zipper bag

The extreme scent dispersion of Gulp! expands the strike zone allowin